Turning Challenge into Opportunity!

As part of our “Recovery” series, we enjoyed an excellent event presented by the very talented and versatile,  Aisling Roche Flanagan,

Aisling is certainly willing to take on challenges and finds opportunity where others may see problems or a void!

In addition to an accomplished  career in the corporate sector at home and abroad,  Aisling has developed  her businesses as

• Director at Arms Marketing and Training and
• Founder of the unique Velvet Cloud food business – producer of sheep’s milk, yogurt and cheese.

After only six years from absolute start-up in the demanding and very competitive food sector, the Velvet Cloud brand is now available in over 100 retail outlets around the country and features on the menus of the top restaurants in Ireland.

In addition to sharing the Velvet Cloud business story with us,  Aisling described how during the first COVID-19 lock down  the business made a significant pivot and launched an e-commerce shop.

Velvet Cloud’s e-commerce initiative  has been successful in developing significant new markets and is having  a dramatic impact on increasing revenue month on month.  Another great example of how challenge can create opportunity.

It was a great evening out with lots of information, communication and laughs!

Mayo Lizzie Sheep

We ended the evening off with presentation of a lovely Lizzy Sheep – bedecked in Mayo colours by the very talented Liz Christy, Handwoven in Ireland.

Thank you Aisling for a great presentation, thank you to all who attended and contributed towards the event and thank you Liz for this lovely presentation!